Madison Avenue Boutique opens in Topeka's Brookwood Procuring Center

Madison Schmidtlein, owner of Madison Avenue Boutique, stands at the entrance of her new shop. The boutique opened Saturday in Brookwood Shopping Center, at 2831 S.W. 29th St.

A new women’s apparel boutique opened its doorways Saturday in Topeka’s Brookwood Buying Heart.

Named for owner Madison Schmidtlein, Madison Avenue Boutique features a assortment of women’s clothing products and add-ons, as very well as candles, greeting playing cards and number of other odds and finishes.

Schmidtlein mentioned she opened the boutique, 2831 S.W. 29th St., since of her enthusiasm for style.

“I made use of to constantly want to be a trend product when I was more youthful,” she explained.

Madison Avenue Boutique, which opened to the public Saturday, features a selection of women's clothing and accessories, as well candles, cards and some home decor items.

Her mother, Kelly Schuster, owns The Linen Tree a several doorways down, and Schmidtlein received retail expertise performing for her.

Now, she’s melding that working experience with her longtime enthusiasm, getting to be an entrepreneur at age 24.

“It can be been a dream of mine,” Schmidtlein said.

Her most loved component about owning the boutique is picking out the garments and components she sells to clients.

“It just feels very good,” she explained.

Madison Schmidtlein, owner of Madison Avenue Boutique, works the register Saturday on her first day open to the public.

Schmidtlein held a tender opening with good friends and relatives Friday evening and observed a regular stream of customers Saturday just after opening to the general public.

However she welcomes people of all ages, she especially hopes to appeal to gals in their late teens and these in their 20s and 30s.

“Topeka just does not have numerous clothes possibilities, so I desired to do a thing,” Schmidtlein stated.

She included it is superior to continue to keep men and women procuring community.

“I have constantly been the form to help nearby just mainly because my mother is a area business (proprietor),” Schmidtlein said. “I have witnessed her battle throughout the pandemic and stuff, and a great deal of men and women showed up for that and supported her. I imagine when I get a excellent consumer foundation, I am going to have a whole lot of people today that continue on to support me.”

A customer browses the clothing selection Saturday at Madison Avenue Boutique, a new shop in Topeka's Brookwood Shopping Center.

Madison Avenue Boutique is open Tuesday by way of Friday 10 a.m. to 6 p.m. and Saturday 10 a.m. to 4 p.m.

Schmidtlein stated she also hopes to stand up a web page shortly. For now, information and updates about the boutique may perhaps be identified on its Facebook and Instagram internet pages.