Greendale woman gets ‘Project Pitch It’ $10,000 prize for her handcrafted cosmetic brushes
3 min read
Greendale resident Izabelle Villafuerte, founder of Empresaria Cosmetics, took dwelling the Peg Ann/David Gruber Project Pitch It $10,000 cash award this week on Job Pitch It.
Villafuerte and her father handcraft cosmetics brushes using wood. She started off this organization owing to a lack of wide variety in the cosmetics market place when it comes to the aesthetics of makeup brushes. The types of the brushes tie into Villafuerte’s history as a Latina woman. The most well-known style and design resembles a bolero toy. The brushes are also vegan and cruelty-free.
“I’m right here right now for the reason that I want to discover how to scale this (organization) as it’s nevertheless just my dad and I in my garage,” Villafuerte said. “I definitely want to broaden our get to in Milwaukee and Wisconsin as our largest consumer base is (at this time) in California.”
Villafuerte hopes to get her brushes into retail destinations and is hunting to place some cash into marketing, as all her revenue have been through word of mouth on social media.
Milwaukee resident Jared Judge, founder of BookLive, was the winner of the American Loved ones/We Energies $1,500 award.
BookLive gives training and application to assist musicians make a living off carrying out.
“I desired a profession in new music and so I did what absolutely everyone explained to me to do – consider classes, get a degree in audio and I was actually hoping challenging and it all sort of culminated in me having auditions,” Choose claimed.
As Judge was using auditions, he faced a sequence of rejections. He questioned professors at the University of Wisconsin-Milwaukee Lubar College of Small business what he really should do to be effective. Soon after finding out some enterprise essentials, Choose then launched his possess wedding band, which became a six-figure a year organization.
To aid his peers in the musical industry, Choose also began sharing his newfound enterprise awareness.
During the top of the COVID-19 pandemic, BookLive pivoted to also allow “Virtual Serenades,” a feature that enabled consumers to deliver good friends and family members a dwell recording of their most loved music performed by a local artist.
“The problem was not receiving sufficient function to make a dwelling. The dilemma then turned I was also active,” he stated. “I needed a manager to deal with me though I was running these other gigs. I couldn’t find the money for a single, but I thought what if there was an application that could do that?”
Above 1,000 musicians are now utilizing BookLive and they have collectively gained in excess of $2 million. A problem the firm is struggling with is earning the platform mobile-welcoming. Judge is hoping to hire a cellular application developer to take BookLive to the subsequent stage.
Brian Fox was the winner of the Jendusa/UWM Lubar Entrepreneurship Center $5,000 award.
Fox, a resident of Eldorado (in Fond du Lac County), founded his business Angler Armor just after suffering from vandalism in his possess marina. His neighbor had their boat stolen, which led Fox to begin pondering about means to increase stability.
He invented a totally digital boat alarm for event-model fishing boats and has a patent pending. If a boat applying the Angler Armor alarm leaves a established geofence place, the proprietor of the boat will receive real-time monitoring notifications on their phone.
“My brother, who is an avid bass fisherman, requested me, “Could I just take that alarm strategy and convert it into a little something for a bass boat?’ mainly because there is nothing at all like it on the industry,” Fox said.
He explained to the Undertaking Pitch It moguls that only 1 in 10 stolen fishing boats are ever recovered and the cost of a fully rigged fishing boat can tactic $100,000. Fox’s products has captivated the attention of specialist fisherman, who he hopes can turn into influencers in promoting the alarm.
Project Pitch It airs Saturdays at 10:35 p.m. and Sundays at 11:30 a.m. in Milwaukee and southeastern Wisconsin on WISN-Television Channel 12. BizTimes Milwaukee is a media husband or wife for Job Pitch It.
